Vol. 2 No. 1 (2023): Islamic Marketing Review

Articles

• Technology Acceptance Model (TAM) on Banking A Review

  Mimma Maripatul Uula,  Tazkia Islamic University ,  Indonesia

  Sherrindra Avedta,  Istanbul Sabahattin Zaim University,  Turkey

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  Abstract views: 326 times | Downloaded: 205 times | DOI: https://doi.org/10.58968/imr.v2i1.238
• Evaluating Social Impact A Case Study of Baitut Tamkin Lombok using SROI Analysis

  Mia Sari,  Tazkia Islamic University ,  Indonesia

  Nadia Nurul Izza,  Tazkia Islamic University ,  Indonesia

  Siti Salmah,  Tazkia Islamic University ,  Indonesia

  Abdul Haris,  BTTM Tazkia,  Indonesia

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  Abstract views: 121 times | Downloaded: 72 times | DOI: https://doi.org/10.58968/imr.v2i1.243
• Digital Zakat An Analysis of Twitter Sentiment

  Annisa Kartika Ocktavia,  Tazkia Islamic University ,  Indonesia

  Assyifa Nur Aziza,  SMART Insight,  Indonesia

  Ihsanul Ikhwan,  IIUM University ,  Indonesia

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  Abstract views: 157 times | Downloaded: 93 times | DOI: https://doi.org/10.58968/imr.v2i1.239
• Twitter Sentiment Analysis on Halal Cosmetics

  Siti Maysyaroh ,  Tazkia Islamic University ,  Indonesia

  Aam Slamet Rusydiana,  SMART Insight,  Indonesia

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  Abstract views: 157 times | Downloaded: 84 times | DOI: https://doi.org/10.58968/imr.v2i1.232
• Analysis of Customer Intention in Home Ownership Credit Products (KPR) Using Murabahah Contracts at BSI KCP Ciputat

  Muhammad Faiq Abdullah Syafie,  Tazkia Islamic University ,  Indonesia

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  Abstract views: 117 times | Downloaded: 64 times | DOI: https://doi.org/10.58968/imr.v2i1.242