A Sentiment Analysis on Profit Management
DOI:
https://doi.org/10.58968/ms.v1i1.287Keywords:
Profit Management, Sentiment Analysis, SentiStrengthAbstract
This study aims to evaluate sentiments related to profit management practices using secondary data obtained from articles that have been published on the Scopus database. A qualitative approach is applied in this research methodology, with the utilization of SentiStrength software to classify sentiments. The results of the analysis show that positive sentiment dominates at 40% towards profit management, followed by neutral sentiment at 37%, and negative sentiment at 23%. Some of the positive aspects include improving economic welfare, investment and development, human resource development, and company competitiveness. On the other hand, negative issues related to profit management include exploitation of employees and natural resources, emphasis on profits without considering sustainability, ethical business practices, and possible social impacts. This research aims to present a comprehensive picture of sentiments towards for-profit management, covering its positive aspects, advantages, potential and benefits, while identifying potential weaknesses and threats associated with negative perceptions of for-profit management practices.
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